Marketing Module Use Cases
Welcome speech video from General Manager to all newly-arrived guests
You can greet your guests with a welcome speech video and make your guests feel special. Moreover, you can make your welcome speech in various languages, so that guests will see a video in a language that feels the most comfortable to them.
Example:
Dear Mr. Nakamoto!
Please spend a couple of minutes watching a welcome video by John Barnett, our General Manager.
Settings
Available at: TV
Marketing campaign type: Notification
Trigger: Check-in
Link: link to a full screen video with a welcome speech (to add a video please contact us at support@hoteza.com )
Note: All your marketing campaigns may be personified, that means that messages may include guest first or last name and title. [Marketing Campaign Personification]Welcome message from General Manager to all newly-arrived guests
You can set up a welcome message campaign in the guests' own language to greet them at their in-room TV, tablet, or mobile app. As a result, you will make all the guests feel welcome by sending them a personalised greeting from the General Manager.
Example:
Dear Satoshi,
We are grateful that you have chosen our hotel to be your home away from home... Enjoy your stay with us!
John Barnett, General Manager.
Settings
Available at: TV,HotPad,Mobile
Marketing campaign type: Text message
Trigger: Check-in
Note: All your marketing campaigns may be personified, that means that messages may include guest first or last name and title. [Marketing Campaign Personification]Internet access & authorisation message
You might want to send your newly-arrived guests a message with information regarding Internet authorisation so they can access the hotel Internet right away.
Example:
Dear Satoshi,
For internet authorisation, please use ‘101’ as your room number and ‘Nakamoto’ as your last name.
Settings
Available at: TV HotPad Mobile
Marketing campaign type: Text message
Trigger: Check-in
Note: All your marketing campaigns may be personified, that means that messages may include guest first or last name and title. [Marketing Campaign Personification]Wish your Valued Guests a happy birthday
Add a special touch to your guests' stay with a special congratulatory message on their birthday.
Example:
Happy Birthday, Mrs Raguž!
Sending you smiles for every moment of your special day. Have a wonderful time and a very happy birthday!
Settings
Avaliable at: TV, HotPad, Mobile
Marketing campaign type: Alert
Trigger: Birthday
Icon: you can customize this birthday message with any icon from our icon library
Requirements: birth date should filled in guest profile in PMS
Note: All your marketing campaigns may be personified, that means that messages may include guest first or last name and title. [Marketing Campaign Personification]
Alert of emergency or hazardous events
Keep your guests up to date with important warnings and emergency information, to keep them alert and up to speed with any type of hazardous events or drills that might be taking place at the time of their stay.
Example:
Dear Mr. Nakamoto,
As part of our monthly routine checks a fire alarm drill will take place tomorrow, 5th October 2020 at 11am, in order to insure that all systems are in perfect condition. Kindly be informed that The Fire Drill is only a test.
Settings
Available at: TV HotPad Mobile
Marketing campaign type: Alert
Trigger: Once a day
Note: All your marketing campaigns may be personified, that means that messages may include guest first or last name and title. [Marketing Campaign Personification]
Special promotions during TV events
Promote special foods, beverages or combos while guests are enjoying specific TV events. For example, while your guests are watching their favorite team playing on the Sports Channel, offer them a beer.
Example:
Dear Satoshi,
Make your viewing experience even better: how about some cold beer & some chips to go with?
Settings
Available at: TV
Marketing campaign type: Notification on TV Channels
Filter: Channel(s) → Sport TV Channels
Link: link to a particular page you want to promote
Note: All your marketing campaigns may be personified, that means that messages may include guest first or last name and title. [Marketing Campaign Personification]
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